RentalMan's comprehensive Analysis System provides you with effective tools to identify hot new trends in an item class and market those items before the competition.
RentalMan's Analysis computer system offer a significant advance over manual systems to help you manage your cash, revenue, pricing and expenses. Budgets can be set up and reviewed. You can forecast financial activity throughout the year. Cash flow projections can be run, allowing you to estimate bank balances each day, weeks in advance. Sales reports can help you develop pricing strategies and accounting software integrates the handling of purchase orders and payables, greatly simplifying the tracking of your purchases and paying your bills.
By analyzing equipment utilization and trends, you are able to understand where you are in terms of market share at any given point and to make projections using the "what if" model that's a part of the system. You can look at activity for rental transactions and analyze your sales by sales manager, by visit, by area, and so on. This enables you to know where your business is coming from and if you are achieving the results you want in a specific target market.
Tracking
Tracking and ranking rental, sales, and service income can be organized by company, store, customer, inside, and outside sales personnel, S.I.C. code, geographic territory, or job number. You can also bring all the information together to analyze your rental equipment inventory by month-to-date, year-to-date, and lifetime income. This gives you return-on-investment, utilization, and repair expense-to-income ratios, enabling you to manage your rental fleet more profitably.
Statistical Information
Using the data collected by the computer, you can better understand the real cost of doing business. You can review the models as needed to analyze equipment utilization and profitability and to spot trends affecting your business. This market intelligence enables you to respond quickly and effectively to opportunities, allowing you to fine-tune your business to appropriately meet market challenges.
Marketing
You can print letters to almost any criteria of customer you wish. Customer type, rental frequency, dollar volume, product mix purchased or rented in the past - you name it, you can select it. You can send promotional flyers, catalogs, or thank you notes. By targeting the audience you want to reach, you can save on production costs and postage and be confident that your material went to the right place.